Wedding Season

Wedding season is nearly here! Is your product range suitable for this eternally strong market?

The summer months are always popular in the UK for weddings, with 40% of all ceremonies taking place during June, July and August. As guests prepare to spend approximately £76 on average on gifts, this period represents a terrific opportunity for printing businesses to take advantage.

Personalisation is becoming a key factor when attendees are shopping for the perfect gift for the happy couple. According to findings from Roland DG and Censuswide, guests are willing to increase their spend by circa 7% when buying gifts involving an element of personalisation.

With wedding gift buying decisions driven by a desire for unique products that can’t be found elsewhere, heightened emotions and open-mindedness, don’t be afraid to experiment with your designs to make your products stand out this season.  

Not only do you need to nail your designs, make sure to select the right quality blanks to print on. Xpres provides a wide variety of unique sublimation gifts that can help spark success. From mugs and bunting to apparel and coasters, you will find the perfect item for any occasion.